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Elite Mr. Alan’s to sell Doernbecher Freestyle Collection of athletic shoes beginning December 20


Looking for a Christmas gift for that special sneaker lover? Here’s an idea.

Nike has chosen Elite Mr. Alan’s to be one of only three U.S. retailers to sell the Doernbecher Freestyle Collection of athletic shoes and apparel. The products will be available to purchase in Elite Mr. Alan’s Gateway store at 2027 East Eight Mile Road beginning December 20.

“It is a real honor for us to be chosen by Nike to sell this collection,” says Jacob Bishop, CEO of Elite Mr. Alan’s. “We know our customers are going to be thrilled to buy these sought after sneakers and clothes from us, and we are equally happy that these purchases will be doing so much to benefit sick children.”

we are equally happy that these purchases will be doing so much to benefit sick children

Jacob Bishop says Elite Mr. Alan’s is “happy that these purchases will be doing so much to benefit sick children.

This year marks the 13th year of the Nike-sponsored event, which gives a group of pediatric patients at Doernbecher Children’s Hospital in Portland, Oregon, near the headquarters of NIKE, Inc., the opportunity to design athletic shoes and apparel. To date, $14 million has been raised for the hospital through the program.

One of the six young designers, Braylin Soon, who has autoimmune hepatitis and has had a liver transplant, will be here to sign Doernbecher Freestyle collection items items for customers. Braylin, 10, has ties to Michigan. Her father grew up in the Kalamazoo area and her mother spent multiple summers visiting family in Clarkston, but this is the first time she has had a chance to visit the state.

An aspiring actress, she will also enjoy a number of special moments during her visit, including a trip to see a musical in Detroit.

Braylin Soon shows off her shoes

Braylin Soon shows off her shoes

Actor Brandon T. Jackson, a native of West Bloomfield, will also be on hand. He has appeared in a number of high profile movies including Tropic Thunder, Big Mommas: Like Father, Like Son, Thunderstruck, and Percy Jackson & the Olympians: The Lightning Thief. He also starred in Hulu’s Deadbeat and Showtime’s Californication.  He will be starring in a horror movie about an insane asylum called Eloise, which is set to be released early in 2017.

This meet-and-greet event at the Gateway store starts at 4 p.m. There will be child friendly activities and treats such as a popcorn and snow cone station.

Sneakers and clothes will be sold on a first-come, first-served basis with 100 percent proceeds from sales going back to Doernbecher Children’s Hospital. The athletic shoes range from $150 to $220 a pair.

Two other U.S. retailers were chosen by Nike to sell the Doerenbecher Freestyle Collection – Shoe Palace and Villa, both of which have more than one hundred stores.

Elite Mr. Alan It has been a family-run business for 42 years and is headquartered in Redford. The company recently underwent a dramatic rebranding and remodeling process over the last four years. It has 13 stores in Michigan, with another six slated to open within two years.

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