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Staying active wins West Michigan 11-year-old ride on Thanksgiving parade float, special tickets to Lions/Vikings game


If you’re watching the Lions/Vikings game on Thanksgiving Day and you see an 11-year-old kid deliver the commemorative game ball to Ford Field that’ll be Gavin DeVore.

You’ll also see him stand near Aretha Franklin as she sings the national anthem and join Fan Tunnel on the field and stand by as the Lions players run out. He will also hand the game ball to Detroit Lions Quarterback Matthew Stafford. And, if that’s not enough,  you can catch him riding on the Blue Cross Blue Shield of Michigan’s float in America’s Thanksgiving Parade.

The young man from Middleville, Michigan, which is by Grand Rapids, is the winner of the 2016 #MIKidsCan Turkey Day VIP Sweepstakes, sponsored by Blue Cross Blue Shield of Michigan and the Detroit Lions. Not only will he ride on the float with two adults and participate in the pre-game festivities, he will also enjoy a catered Thanksgiving dinner with nine guests at halftime.

He won it all by sharing how he gets in 60 minutes of active play every day.

DeVore was chosen randomly from more than 1,400 entries, who all shared how they get active on Thanksgiving Day. For the second year in a row, the sweepstakes was hosted on the Detroit Lions website and open to Michigan children ages 10-18.


11-year-old Gavin DeVore is scheduled to hand the game ball to Lions quarterback Matthew Stafford before the Lions take on the Minnesota Vikings.

The sweepstakes is more than just giving a child a terrific, once-in-a-lifetime opportunity.

“The #MIKidsCan Turkey Day VIP Sweepstakes is a fun and engaging way for Blue Cross and the Lions to highlight children’s health and encourage kids to get active,” says Andrew Hetzel, vice president of corporate communications at Blue Cross Blue Shield of Michigan. “We’re excited to recognize Gavin for his dedication to getting in 60 minutes of active play every day – especially during the holiday season when busy schedules and Michigan weather can sometimes act as deterrents to physical activity.”

The #MIKidsCan campaign and the partnership with the Detroit Lions’ Play 60 program supports Blue Cross Blue Shield of Michigan’s ongoing commitment to children’s health. Both initiatives focus on encouraging kids to adopt healthy habits and get active for at least 60 minutes every day.

Over the last 11 years, Blue Cross Blue Shield of Michigan has given more than $6.5 million in support of kids’ health and wellness initiatives across the state, reaching nearly 200,000 children in nearly 400 schools.

For more information on the sweepstakes or Blue Cross Blue Shield of Michigan’s ongoing efforts to help improve childhood health, visit or follow #MIKidsCan on Twitter.

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