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Detroit Lions help kids roar into a healthy lifestyle

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Want your kids to have a healthy adulthood? Then you have to start teaching them young. Just ask the Detroit Lions.

The Lions and BlueCross Blue Shield of Michigan have teamed up to encourage kids ages 6-12 to adopt healthy life habits and win a chance to participate in the #MIKidsCan Play Like a Lion Experience at Ford Field on Aug. 18.

Those who win will get the whole VIP treatment including an on field experience, a spot in the fan tunnel where Lions players rush onto the field prior to the game, game tickets, and much more.

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To win, the name of the game is persistence. Kids who want to enter must show  they can maintain a healthy lifestyle. To be eligible they must be nominated by July 30. You’ll have to write short essay about why the person you’re nominating should be recognized for his or her commitment to a healthy lifestyle. To nominate someone go to

Twenty winners will be announced on Aug. 4 and receive a contest prize package which includes:

  • Four game tickets to the Detroit Lions pre-season game on Aug. 18
  • Participation in a 60-minute on-field workout with Lions trainers and a spot in the fan tunnel, where Lions players rush onto the field prior to the game
  • A healthy dinner and goody bag
  • Special player appearances

“Childhood obesity and other chronic health conditions are too common among Michigan’s kids,” said Andy Hetzel, vice president of corporate communications at Blue Cross Blue Shield of Michigan. “Fun opportunities like the #MIKidsCan Play Like a Lion Experience help us get kids excited about being active. We’re fortunate to have partners like the Detroit Lions who share our goal of creating a healthier generation.”

Five kids who won last year have become ambassadors for good health and are invited back this year in recognition of their hard work to stay health and active all year long.

The champions were also recognized as the July #MIKidsCan Champions of the Month. Two of them are from metro Detroit.


Brendon Burkett

Brendon Burkett, 8, from Canton, is a huge Lions fan and a kid who wants to be healthy. He plays on a tackle football and flag football team and continues to encourage others to be healthy and active.


Alona Leoine

Alona Leoine, 10, from Detroit, no longer spends so much time with her electronic devices. Instead she’s outside playing and trying out new sports and is encouraging here family and friends to do the same. She’s eating healthier and working hard on her passion for modeling and acting.

The other winners last year were:

  • Amanda Francis, 11, Grand Rapids
  • Dalton Frank, 13, East Lansing
  • Madison Knuttila, 8, Munising

Kids are the future and health should not be a passing fad for them. What we do today to keep them in good condition is a logical step in preserving tomorrow.

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4 comments on “Detroit Lions help kids roar into a healthy lifestyle

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