After 22 years of calling Troy home, TVS Communication Solutions, a visual communications agency is looking back towards downtown Detroit to set up shop.
It will join its sister company, the e-learning employee education firm LearnCom, in the Hartz Building in the Theater District, which has been called the city’s Creative Corridor. The Hartz Building is also the home of the Detroit Beer Company, a downtown staple.
“This move has been a long time coming for TVS and it’s an exciting development for our employees and customers,” said Rick Ghersi, owner and CEO of TVS/LearnCom. “We are now strategically positioned to showcase TVS/LearnCom as a one-stop driver of visual communications and education solutions in Detroit. Our talent, imagination, and vision are progressive and align perfectly with the energy and mentality that’s building in Detroit’s professional landscape.”
TVS was founded back in 1991 and has lent its skills in business and production to several well-known clients. Clients have included Blue Cross Blue Shield of Michigan, Chrysler, and even the annual highlight for the region, the North American International Auto Show. Among the abilities lent to the wide variety of partners were animation, creative broadcasting, webcasting, events support and live broadcasting. LearnCom added its on-boarding and employee education tools to the team in 2006.
Once reestablished in the Hartz building, TVS/LearnCom and its 25 employees will take up three of its floors. The fifth will be reserved for the administrative offices and the lobby, while the third floor will be a lounge for clients and an expansive meeting room.
The fourth floor, however, is where the real work happens. That floor will hold what the company is best known for … Studio D Post, a suite dedicated to creativity and featuring non-linear editing, audio and motion graphic tools, engineering and an array of new post-production solutions.
However, the migration to Detroit does not end with the Hartz building. TVS/LearnCom will also have a full production studio in the newly renovated Cobo Center. Cobo was chosen to help make TVS/LearnCom the preferred video production service for vendors at all shows that take place there.
“Cobo Center and SMG’s relationship with TVS/LearnCom over the years has always been strong, making this decision a logical one and win-win for both parties,” said Thom Connors, regional vice president of SMG and general manager at Cobo Center. “The move makes sense for their customers and ours, especially with our multi-year NAIAS agreement, during which TVS has provided 22 years of creative visual communications services to the international automotive industry.”
“The Cobo Center team has been tremendous to work with on this initiative and for us the development directly aligns with our future goals in the city of Detroit,” said Ghersi. “Being associated with one of North America’s most innovative convention centers provides endless opportunity for us to further serve our clients’ needs immediately and effectively during trade shows showcasing the world’s best industries and trend-setting products.”
Building roots in the big city has already been beneficial for TVS/LearnCom. It formed a partnership with Seventy 7 Productions, which is best known for commercials for Quicken Loans and Fatheads, as well as music videos for Kendrick Lamar and Nicki Minaj. The two companies share offices and post-production suites in the Hartz Building.
“There is an exceptional amount of talent and opportunity in this city,” added Ghersi. “Partnering and sharing opportunities with a like-minded group such as Seventy 7 Productions was an easy decision and allows for future opportunities to showcase the visual communications industry in a reinvigorated community.”