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Beer and bumpers: Bus tour during auto show showcases Detroit’s auto and brewing history

Detroit Piquette Plant

Did you know at one time Downtown Detroit had more than 40 breweries? Or that the first building the Model T was produced in, the Piquette Plant, stands today in the Milwaukee Junction area of the city?

That, and a lot more information and fun, is ahead for you. Check out the upcoming Detroit Automotive and Brewery History tour coming up during the North American International Auto Show later this month. Whether you need to get out for a few hours and stretch your legs or simply want to sample Detroit’s history, this tour could be the ticket.

It starts and ends in front of the Detroit Fire Department headquarters building directly across from Cobo Hall. You’ll travel by bus up to the Ford Piquette Plant, the cradle of the mass-produced automobile where the first 12,000 Model T’s were produced and go from there.

Show Me Detroit Tours and Motor City Brew Tours have partnered up for this unique experience that will wind through the city highlighting early brewery history as well as automotive landmarks. You’ll see the Packard Plant and  Albert Kahn’s important architectural works. He designed buildings like the former General Motors headquarters, which was once the largest office building in square footage in the world and now the Detroit offices of the State government), as well as one of the most ornate office buildings in the world …the Fisher Building. You’ll also check out Eastern Market and the brewery and dairy operations of Midtown’s Traffic Jam & Snug, which is not only a microbrewery but also a licensed microdairy.

There will be beer samplings and light appetizers at the Traffic Jam. The 3.5 hour tour will also help support the Piquette Plant.  $5 of every ticket purchased goes toward restoration efforts.

People have been very excited about the tours Show Me Detroit has put on before. In fact, they worked with the Hub for our Transformation Detroit Media Briefing in September and did a terrific job.

“Kim (Rusinow) makes seeing and understanding the Motor City much easier,” said Rusty Young, who recently hired Show Me Detroit Tours for a private event.

This limited edition bus tours are available only on the Saturday, January 19 and 26. Tours start at 11 a.m. and 3 p.m. Secure your ticket for $39.95 and remember the tours include beer so guests need to be at least 21 years old. For more information or to purchase tour tickets online, visit or call: – (248) 850-2563 or – (313) 444-2120.

Get on board!  As Plato said, “He was a wise man who invented beer.”

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